Alliance Strategy
International Business


Mastering Alliance Strategy: A Comprehensive Guide to Design, Management and Organization

With James Bamford and Michael Robinson
San Francisco: Wiley/Jossey-Bass (2003)

Synopsis
Presents state-of-the-art thinking and practices for using partnerships effectively. An essential guide to help you understand and use alliances better, whether you are a new or experienced in alliance strategy.

Look inside
Covers ideas and tools from years of research and reporting on four elements that are key to an effective alliance strategy:

  • Designing and crafting the alliance,
  • Managing the alliance after it is launched,
  • Leveraging a constellation of alliances, and
  • Building an internal alliance capability.

Table of Contents

Introductory Chapter

Reviews
“By far the most practical and comprehensive book ever written on building and managing alliances. It will be equally useful to CEOs, line managers, and specialists in any company that plans to have alliances.”

Sumantra Ghoshal
Professor of Strategy and International Management
London Business School

“It offers clear steps to help managers at all levels develop their own best practices. In short, it is must-reading for managers at any firm that wants to work with leading-edge, alliance-savvy partners or that is striving to become one itself.”

Steve Steinhilber
VP Strategic Alliances
Cisco Systems

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How to Order
Wiley
Amazon.com

Publication Details
ISBN: 0-7879-6462-X
Hardcover, 432 pages
Also available in e-book format.



The Alliance Revolution: The New Shape of Business Rivalry.
Cambridge, MA: Harvard University Press (1996)

Synopsis
In-depth study of the rise and role of alliance “constellations” in business rivalry, particularly in high-technology industries. Analysis based on field studies of US-Japanese joint ventures and multi-party alliances in semiconductors and PDAs. Outlines how industry structure and rivalry are transformed by group-based competition.

Look inside
Chapters alternate between elements of the analytical framework, which are rooted in economic theory, and case studies that illustrate the concepts. Analysis progresses from bilateral alliances (e.g. Fuji Xerox) to multi-party alliance constellations (e.g. Mips). Concludes with challenges to conventional industry and strategic analysis.

Table of Contents and Synopses of Chapters.

Reviews
“The rich high-tech cases and thoughtful analysis in The Alliance Revolution shed powerful light on global business competition. Gomes-Casseres is among the first to show how strategic alliances change industry structure--a lasting contribution to applied economics and business strategy that will also be of value to managers and consultants.”

Rosabeth Moss Kanter
Harvard Business School
Author of World Class: Thriving Locally in the Global Economy

“This is a fascinating and original study of business organization in the modern industrial world. The 'constellations' discussed by Gomes-Casseres give rise to intense competition and a type of dynamic rivalry among contenders very different from the textbook descriptions we are used to.”

Edith Penrose
Author of Theory of the Growth of the Firm

More Reviews

How to Order
Harvard University Press or
Amazon.com

Publication Details
ISBN: 0674016483
Paperback, 320 pages.


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International Trade and Competition: Cases and Noted in Strategy and Management (2nd Edition)
With David B. Yoffie
New York: McGraw-Hill (1994)

Synopsis
Collection of case studies and notes for use in classroom at MBA-level; most of the cases are also available directly from Harvard Business School publishing. Instructor’s manual available.

Look inside
Covers key elements of international competition, such as theories of trade and comparative advantage, structure of global industries, roles of intermediation and alliances, political economy of trade policy, and business-government relations.

Table of Contents

How to Order
Amazon.com

Publication Details
ISBN: 0070723001
Paperback, 574 pages
Substantial revision from First Edition.


The International Political Economy of Direct Foreign Investment, Vol. I & Vol. II.
Edited with David B. Yoffie
Aldershot, UK: Edward Elgar, 1993.

Synopsis
Edited collection of seminal articles and chapters targeted to scholars and advanced students. Introduction by editors provides literature review.

Look inside
Covers main streams in study of international business as of early 1990s, including: origins of the field, theories of multinational enterprise and industrial organization, political economy of the international system, and relations between national governments and international corporations.

Table of Contents

How to Order
Amazon.com

Publication Details
ISBN: 1852786108
Hardcover, two volumes, 425 and 514 pages.


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